About Visit Bastrop
Visit Bastrop is the official Destination Marketing Organization (DMO) for the city of Bastrop, Texas. Our mission is to promote Bastrop as a premier travel destination, attracting visitors who contribute to our local economy and enhance the quality of life for our residents. We achieve this by showcasing Bastrop's unique charm, rich history, vibrant arts scene, outdoor adventures, and diverse attractions through strategic marketing, partnerships, and visitor services. We're dedicated to ensuring every visitor experiences the best of Bastrop, making memories that last a lifetime.
What We Do
We market to families, groups, meeting planners, and organizations to increase awareness of the region and inspire travel. We do this through direct sales, marketing, advertising, and public relations.
Our partners include resorts, hotels, motels, B&Bs, campgrounds, RV parks, restaurants, attractions, recreational facilities, museums, performing arts centers, retail shops and galleries, events, and various service companies in Bastrop and the Lost Pines region. Partner benefits include listing and advertising opportunities on our website and in the Official Visitor Guide, distributing brochures in our Visitor Information Center, sales leads, referrals, sponsorship opportunities, and marketing assistance. We contribute to the Bastrop community by supporting local events and online calendars that drive tourism, participating in co-op advertising opportunities, and working with the City and County to support economic development.
Our organization is funded through partnership fees, sponsorships, and the Hotel Occupancy Tax (HOT), which the City of Bastrop collects and administers.
Visit Bastrop was established as a private non-profit corporation to promote Bastrop and the Lost Pines Region of Texas as a year-round visitor destination. The organization is governed by a board of directors and various committees.